Netnography: Case Study Research in the Digital Age

Approved

Authors of the publication

Number of authors
4
Authors
Lehtimäki, Hanna; Pitkänen, Jatta; Henttonen, Kaisa; Piispanen, Ville-Veikko

Publication channel information

Title of host publication
Case Method for Digital Natives - Teaching and Research
Editors of host publication
Dey, Ajoy Kumar; Mishra, Shreya
ISBN (print)
978-93-54355-21-9
Publisher
Bloomsbury Publishing India
Publication forum ID
9228
Publication forum level
0
Country of publication
India
Internationality
Yes

Detailed publication information

Publication year
2021
Reporting year
2021
Page numbers
294-306
Language of publication
English

Co-publication information

International co-publication
Yes
Co-publication with a company
No

Classification and additional information

MinEdu field of science classification
512 Business and management