Success through customer-value -based market-innovation - case nature-based experiences for niche markets

Not for data collection

Classifications

MinEdu publication type
A3 Book chapter (peer-reviewed)
Category
Artikkelit ja abstraktit
Refereed
Kyllä
Sub category
Artikkelit tieteellisissä kokoomateoksissa
Type
Alkuperäisartikkeli

Authors of the publication

Authors
Komppula Raija

Publication channel information

Title of host publication
Innovation in Tourism - Creating customer value
Editors of host publication
Keller;Peter & Bieger;Thomas
Publisher
AIEST
Internationality
Yes

Detailed publication information

Publication year
2005
Page numbers
91-102
Language of publication
English

Co-publication information

International co-publication
Yes