An examination of strategic orientation profiles of low- and high-performing international SMEs

Approved

Publication information

OKM publication type

A4

Category

Artikkelit ja abstraktit

Sub category

Artikkelit ja abstraktit tieteellisissä konferenssijulkaisuissa

Type

Full Paper

Refereed

Kyllä

Authors of the publication

Number of authors

4

Authors

Reijonen H, Buratti A, Hirvonen S, Laukkanen, T

Publication channel information

Title of host publication

Proceedings of 2015 ANZMAC conference: Innovation and growth strategies in marketing

Editors of host publication

Ashish Sinha, Jack Cadeaux & Tania Bucic

ISBN (print)

1441-3582

Name of conference

Australian & New Zealand Marketing Academy Conference

Name of conference

AUSTRALIAN AND NEW ZEALAND MARKETING ACADEMY CONFERENCE November 30 - December 2, Sydney, Australia

Publication forum ID

71818

Publication forum level

0

Country of publication

Australia

Internationality

Yes

Detailed publication information

Publication year

2015

Reporting year

2015

Page numbers

33-39

Language of publication

English

Co-publication information

International co-publication

Yes

Classification and additional information

MinEdu field of science classification

512 Business and management