Brand Orientation in SMEs: Studies on the Performance Effects
Approved
Publication information
OKM publication type
G5
Category
Opinnäytteet
Sub category
Väitöskirjat
Publication channel information
ISBN (print)
978-952-61-1695-2
Title of journal/series
Publications of the University of Eastern Finland. Dissertations in social sciences and business studies
Publisher
Itä-Suomen yliopisto
Country of publication
Finland
Detailed publication information
Publication year
2015
Reporting year
2015
Language of publication
English
Classification and additional information
MinEdu field of science classification
512 Business and management