Customer relationship oriented marketing practices in SMEs

Approved

Publication information

OKM publication type
A1
Category
Artikkelit ja abstraktit
Sub category
Tieteelliset aikakauslehtiartikkelit
Type
Alkuperäisartikkeli
Refereed
Kyllä

Authors of the publication

Authors
Reijonen H & Laukkanen T

Publication channel information

Title of journal/series
Marketing intelligence and planning
ISSN (print)
0263-4503
ISSN (electronic)
1758-8049
ISSN (linking)
0263-4503
Publication forum ID
62949
Internationality
Yes

Detailed publication information

Publication year
2010
Journal/series volume number
28
Journal/series issue number
2
Page numbers
115-136
Language of publication
English

Co-publication information

International co-publication
No