The adoption of market orientation in SMEs: required capabilities and relation to success

Approved

Authors of the publication

Authors
Reijonen H & Komppula R
Local authors
Unit
Matkailualan opetus- ja tutkimuslaitos / Toiminta

Publication channel information

Title of journal/series
Journal of strategic marketing
ISSN (print)
0965-254X
ISSN (electronic)
1466-4488
ISSN (linking)
0965-254X
Publication forum ID
61729
Internationality
Yes

Detailed publication information

Publication year
2010
Journal/series volume number
18
Journal/series issue number
1
Page numbers
19-37

Co-publication information

International co-publication
No