Co-creation of a customer-oriented commercialization model

Approved

Authors of the publication

Number of authors
3
Authors
Eriksson Päivi, Vilhunen Juha, Voutilainen Kalevi

Publication channel information

Title of host publication
Strategic Initiatives for Competitive Advantage in the Knowledge Society
Editors of host publication
D.G Sardana and Tojo Thachenkery
ISBN (print)
978-93-82951-43-8
Publisher
Bloomsbury academic
Publication forum ID
5144
Publication forum level
2
Country of publication
India
Internationality
Yes

Detailed publication information

Publication year
2014
Reporting year
2014
Page numbers
332-340

Co-publication information

International co-publication
No

Classification and additional information

MinEdu field of science classification
512 Business and management